A strong, albeit unorthodox, statement, but for the METECO team of recycling innovators, it is the actual description of their successful business model. From cars and metal recycling to state-of-the-art equipment, they provide circular economy solutions to help organizations shift to closed-loop processes that minimize waste, contribute to net-zero transmissions, and are fully aligned with international regulations.
The logo design of METECO, involves green color that is applied to visually represent sustainability and the company's commitment to ecology – as expected. The custom-made typography is based on heavy geometric shapes that point to heavy industry, yet, with a twist; the initial letter "M" is an imposing square shape, the eye of which is a tree. "M" is also designed to be used for communication applications (I'M eco-friendly, I'M recycled etc.)