Colibri is seeking a talented and creative Content Creator/Copywriter to join our dynamic team. As a Content Creator/Copywriter, you will play a crucial role in developing captivating and persuasive content for our clients across various platforms. You will work closely with our design, marketing, and strategy teams to craft engaging narratives, compelling copy, and persuasive messaging that aligns with our clients' brand identity and objectives.
Responsibilities:
* Create high-quality, engaging, and innovative content for a diverse range of projects, including website copy, blog posts, social media content, video scripts, email campaigns, case studies, and more.
* Craft clear, concise, and compelling copy that communicates the clients' brand values, unique selling points, and key messages effectively.
* Ensure consistency in tone of voice, messaging, and brand guidelines across all content pieces to maintain brand integrity and identity.
* Conduct thorough research to understand clients' industries, target audiences, and competition, and leverage this knowledge to develop persuasive and relevant content.
* Collaborate closely with the design team to integrate visual elements with written content and ensure a seamless and impactful brand experience.
* Review and edit content for grammar, spelling, clarity, accuracy, and adherence to brand guidelines.
* Ability to stay up-to-date with evolving trends, emerging platforms, and changing consumer behaviors to create content that resonates with target audiences across various channels, including TikTok.
* Implement SEO strategies and keywords to optimize content for search engine visibility and improve organic reach.
* Effectively communicate with clients to understand their requirements, incorporate feedback, and deliver content that meets their expectations.
Qualifications:
* Degree in English, Communications, Marketing, Journalism, or a related field (preferred).
* Proven Experience: 2+ years of experience as a Content Creator/Copywriter in an agency or similar environment, with a strong portfolio showcasing a range of writing styles and content formats.
* Excellent command of the English language, with impeccable grammar, punctuation, and spelling. Ability to write clear, concise, and persuasive copy for different target audiences.
* Strong creative and conceptual thinking skills, with the ability to generate innovative ideas and transform them into engaging content.
* Solid understanding of branding principles, brand positioning, and the ability to align written content with brand guidelines.
* Proficiency in conducting industry research and competitive analysis to inform content strategy and development.
* Familiarity with SEO principles and best practices, including keyword research, on-page optimization, and content structuring.
* Ability to work on multiple projects simultaneously, manage deadlines, and adapt to changing client needs and priorities.
* Strong teamwork and communication skills to effectively collaborate with cross-functional teams and clients.
* Meticulous proofreading and editing skills to ensure error-free and polished content.
To apply, please submit your resume and portfolio.
(A brief cover letter highlighting your relevant experience and why you are interested in joining Colibri is a plus)