Pindos - Chicken Gourmet
The best from traditional and contemporary gastronomy.
A cooperative of 550 poultry farmers, half of them women, has achieved two major successes: outrunning major industrial competitors and raising poultry production standards with the broadest range of chicken cuts, stellar technology, and a sustainability-focused approach.
When tasked with designing packaging for their new ready-to-cook, marinated series, we seized the opportunity to highlight the remarkable women of PINDOS. These women blend tradition and modern gastronomy, offering balanced diets, new flavors, and convenient meals.
The Chicken Gourmet series honors the women of PINDOS, showcasing their traditional beauty while reflecting the freshness and relevance of today's fast-paced world in the collection identity, package design, and landing page.