There is a fresh, alternative way of sea transport around Thessaloniki this summer! It is named KARAVAKIA, meaning small boats.
With 20 daily trips from Thessaloniki to Peraia and Neous Epivates, it is perfect for one-day escapes in hot summer days for Thessalonians and the visitors of the city.
Colibri developed the visual communication of this project. We named the brand KARAVAKIA and designed the new logo in order to connect today’s KARAVAKIA with the traditional Thessaloniki’s sea routes. We were delighted to design the new landing webpage and edit the brochures, the magazine ads and the posters, designing from scratch cheerful, colourful, summer images. We copywrited the texts and created promotional radio spots. After so much work, we put on our swimsuits, rode on KARAVAKIA and went for a dive.
